SUWEN
In 2003, we were founded in Istanbul by a dynamic team aiming to make a difference in the underwear world. While we took our first steps in multi-department stores in 2005, we started a rapid rise with our first store we opened under our own name in 2007. Our brand, which has been offering innovative products in the women's underwear, home wear and beachwear sector since 2003, expanded our product range with home wear in 2012, beachwear in 2014, socks and accessories in 2016. In 2023, we stepped into the beauty world by adding cosmetics and perfumery products to our portfolio. According to Deloitte's 2021 Sector Report, we became one of the fastest growing brands among underwear store chains and reached 174 stores in 49 provinces of Turkey as of December 31, 2023. In 2022, we made a rapid entry into the international market and opened 2 stores in Cyprus and 7 stores in Romania, 9 of which were dealers, and 18 stores abroad, reaching a total of 192 stores. We continue to deliver our timeless and modern designs to women all over the world with our merchandising approach that we develop day by day and our slogan “Suwen is in me”.
LOCATION
EVERYTHING IS JUST A TOUCH AWAY
ISTINYEPARK IN YOUR POCKET
All services such as exclusive brand privileges, event tracking and parking payment are now in the IstinyePark mobile application. Luxury is now more effortless.
